Legislature(2013 - 2014)BARNES 124

02/06/2014 11:15 AM House ECON. DEV., TRADE & TOURISM


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11:21:14 AM Start
11:21:56 AM Presentation: World Trade Center Alaska
12:12:05 PM Adjourn
* first hearing in first committee of referral
+ teleconferenced
= bill was previously heard/scheduled
+ Presentation: "Three Rights - Trends Driving TELECONFERENCED
Alaska's Export Success" by Greg Wolf, Executive
Director, World Trade Center Alaska
                    ALASKA STATE LEGISLATURE                                                                                  
  HOUSE SPECIAL COMMITTEE ON ECONOMIC DEVELOPMENT, TRADE, AND                                                                 
                            TOURISM                                                                                           
                        February 6, 2014                                                                                        
                           11:21 a.m.                                                                                           
                                                                                                                                
MEMBERS PRESENT                                                                                                               
                                                                                                                                
Representative Shelley Hughes, Chair                                                                                            
Representative Pete Higgins                                                                                                     
Representative Geran Tarr                                                                                                       
                                                                                                                                
MEMBERS ABSENT                                                                                                                
                                                                                                                                
Representative Lynn Gattis                                                                                                      
Representative Bob Herron                                                                                                       
Representative Craig Johnson                                                                                                    
Representative Kurt Olson                                                                                                       
Representative Lance Pruitt                                                                                                     
Representative Harriet Drummond                                                                                                 
                                                                                                                                
COMMITTEE CALENDAR                                                                                                            
                                                                                                                                
PRESENTATION:  WORLD TRADE CENTER ALASKA                                                                                        
                                                                                                                                
     - HEARD                                                                                                                    
                                                                                                                                
PREVIOUS COMMITTEE ACTION                                                                                                     
                                                                                                                                
No previous action to record                                                                                                    
                                                                                                                                
WITNESS REGISTER                                                                                                              
                                                                                                                                
GREG WOLF, Executive Director                                                                                                   
World Trade Center Alaska                                                                                                       
Anchorage, Alaska                                                                                                               
POSITION STATEMENT:  Provided a PowerPoint presentation                                                                       
entitled, "All the Right Stuff."                                                                                                
                                                                                                                                
ACTION NARRATIVE                                                                                                              
                                                                                                                                
11:21:14 AM                                                                                                                   
                                                                                                                                
CHAIR  SHELLEY  HUGHES  called the  House  Special  Committee  on                                                             
Economic  Development, Trade,  and  Tourism meeting  to order  at                                                               
11:21 a.m.   Representatives Tarr and Hughes were  present at the                                                               
call to  order.   Representative Higgins  arrived as  the meeting                                                               
was in progress.                                                                                                                
                                                                                                                                
^PRESENTATION:  WORLD TRADE CENTER ALASKA                                                                                       
            PRESENTATION:  WORLD TRADE CENTER ALASKA                                                                        
                                                                                                                              
11:21:56 AM                                                                                                                   
                                                                                                                                
CHAIR HUGHES announced  that the only order of  business would be                                                               
a  presentation by  Greg Wolf,  Executive  Director, World  Trade                                                               
Center Alaska.                                                                                                                  
                                                                                                                                
11:22:12 AM                                                                                                                   
                                                                                                                                
GREG  WOLF,   Executive  Director,  World  Trade   Center  Alaska                                                               
(WTCAK), provided  a PowerPoint  presentation entitled,  "All the                                                               
Right   Stuff."     Mr.   Wolf   informed   the  committee   that                                                               
international  trade is  big business  for Alaska,  and estimated                                                               
that overseas  exports from Alaska  will total  $4.5-$4.6 billion                                                               
in  2013 -  the second  highest level  ever recorded  - following                                                               
$5.2 billion recorded in 2011.   At this level, exports represent                                                               
about 10 percent  of the state's gross product, which  is the sum                                                               
of all goods and services produced  in the state in a given year.                                                               
Exports bring  new money into  the economy, generate  and sustain                                                               
thousands of  direct and indirect  jobs, and make a  stronger and                                                               
more diversified economy [slide 2].   Trade matters because it is                                                               
a  substantial component  of Alaska's  economy,  even though  the                                                               
figures do not  include the export of  technical and professional                                                               
services.   Trade also brings  in about $5 billion  from overseas                                                               
markets, which is new - not recycled - money.                                                                                   
                                                                                                                                
11:24:50 AM                                                                                                                   
                                                                                                                                
CHAIR HUGHES asked for an estimate  of the value of technical and                                                               
professional services.                                                                                                          
                                                                                                                                
MR. WOLF estimated  the export of services  adds approximately $1                                                               
billion,  a  figure that  is  derived  anecdotally from  industry                                                               
publications and  informal reporting.  Examples  of services that                                                               
are    exported   are    architectural   design,    construction,                                                               
engineering,  environmental  services,  and transportation.    In                                                               
response to Chair Hughes, he  clarified that exports are products                                                               
going from  one country to  another, not products shipped  to the                                                               
Lower  48.    Mr.  Wolf  continued,  noting  that  exports  allow                                                               
companies  to grow  through expanded  markets and  customer base,                                                               
which is  not possible in  Alaska's small domestic  market [slide                                                               
3].  A  study revealed that exports support  nearly 15,000 direct                                                               
and  10,000  indirect  and  induced  jobs  in  Alaska;  moreover,                                                               
according  to   the  U.S.  Census  Bureau,   U.S.  Department  of                                                               
Commerce, export-related  jobs pay  from 13-16 percent  more than                                                               
jobs  tied solely  to the  domestic  economy [slide  4].   Alaska                                                               
ranks 40th  among all states by  the value of its  exports, which                                                               
is "impressive" considering its small  population and the lack of                                                               
major  manufacturing and  agricultural  sectors; Alaska  achieves                                                               
this  level  exclusively  with the  sale  of  natural  resources.                                                               
Exports as  a percentage of  gross state product put  Alaska 14th                                                               
of all  states, and  ranking on  a per  capita basis  puts Alaska                                                               
4th.   Finally,  according to  the U.S.  Department of  Commerce,                                                               
there are  approximately 300 companies  that export  from Alaska,                                                               
75  percent  of which  are  small-  and medium-sized  enterprises                                                               
(SMEs) [slide  5].  He  said "So  there's a lot  of opportunities                                                               
...  for the  small-  and medium-sized  players  ... and  they're                                                               
having success."   Mr. Wolf stated in his 26  years of experience                                                               
there  has not  been much  change in  the products  exported from                                                               
Alaska:  seafood  remains its single largest  export commodity at                                                               
50 percent; in 2013, with  fish meal included, the percentage was                                                               
51  percent.   Minerals,  predominately zinc  and  lead, are  the                                                               
second  largest  commodity.   The  energy  category includes  the                                                               
export of  liquefied natural  gas (LNG),  coal, and  refined fuel                                                               
products.   Forest products consist  of mainly whole,  round logs                                                               
and wood  chips, and precious  metals are gold and  silver [slide                                                               
6].   On the other hand,  the customers for export  products have                                                               
changed  since  2011,  when China,  not  Japan,  became  Alaska's                                                               
largest  trading  partner.   China  accounts  for 28  percent  of                                                               
Alaska's total  exports, Japan purchases 16  percent, South Korea                                                               
purchases 15 percent, and Canada  purchases 13 percent.  European                                                               
customers tend  to purchase one  commodity, unlike the  large and                                                               
important  Asian  markets [slide  7].    Mr. Wolf  stressed  that                                                               
Alaska's economic ties  are with Asia for  the foreseeable future                                                               
[slide 8].                                                                                                                      
                                                                                                                                
11:36:25 AM                                                                                                                   
                                                                                                                                
CHAIR  HUGHES asked  for a  breakdown  of the  products that  are                                                               
exported to Asian markets.                                                                                                      
                                                                                                                                
MR.  WOLF  said the  bulk  of  Asia's  imports are  seafood,  but                                                               
countries  there  also  purchase  minerals,  metals,  and  forest                                                               
products.   He  reminded the  committee the  only exports  of LNG                                                               
have been to  Japan and exports of coal have  been to Korea, thus                                                               
the Asian markets are multi-product  buyers.  In further response                                                               
to  Chair Hughes,  he  said  seafood makes  up  50-60 percent  of                                                               
exports  to China,  and Asian  buyers are  first in  each product                                                               
category.                                                                                                                       
                                                                                                                                
CHAIR  HUGHES inquired  as  to whether  WTCAK  has projected  the                                                               
impact of exporting LNG from a large diameter gas line.                                                                         
                                                                                                                                
MR. WOLF expressed  his understanding that countries  in Asia pay                                                               
the highest  prices for LNG  and are  the largest buyers  of LNG.                                                               
In further response to Chair Hughes,  he presumed most of the LNG                                                               
would be exported,  but he needed further  information on volumes                                                               
and  pricing  to  estimate  its worth.    Returning  to  specific                                                               
information  regarding  China,  Mr.   Wolf  described  the  years                                                               
between  2000  and  2011  as "The  Dragon  Decade"  during  which                                                               
exports to China  increased from about $100 million to  a peak of                                                               
$1.4  billion;  this  growth   was  unprecedented,  although  not                                                               
surprising.  Total  exports to China for 2013 are  expected to be                                                               
$1.3 billion, the  second highest level, and  China will continue                                                               
to  be Alaska's  most important  buyer.   In  addition, China  is                                                               
expected to invest  in the state and become a  partner in natural                                                               
resource  projects,  as  evidenced  by its  interest  in  natural                                                               
resources  around the  world.   In  fact,  Chinese investors  are                                                               
involved  in  two mining  projects  and  offshore leases  in  the                                                               
Chukchi  Sea  [slide  9].   Historically,  exports  have  been  a                                                               
consistent growth  industry for Alaska  in the past  twenty years                                                               
with only  [three] periods  of decline, in  1998, 2008,  and 2009                                                               
[slide 10].                                                                                                                     
                                                                                                                                
11:44:25 AM                                                                                                                   
                                                                                                                                
CHAIR HUGHES  asked whether the  aforementioned decade  of growth                                                               
is more  attributable to  China's expanding  middle class,  or to                                                               
Alaska's marketing strategy.                                                                                                    
                                                                                                                                
MR. WOLF said both are correct:   Alaska was one of the first ten                                                               
states  to open  an office  in  Beijing, and  the Alaska  Seafood                                                               
Marketing  Institute  (ASMI)  is actively  promoting  wild-caught                                                               
seafood;  the expanding  middle class  in China  means more  of a                                                               
market  for  the  consumption  of seafood  instead  of  just  for                                                               
processing and re-export.   Some of the factors  that explain the                                                               
growing success  of Alaska's exports  are three "rights."   First                                                               
is  Alaska's right  geography, well-located  on  the Pacific  Rim                                                               
with  its fast-growing  population.   Second, this  is the  right                                                               
time in history because of  the emerging markets and migration to                                                               
the cities;  for example, an  estimated 400 million  Chinese will                                                               
have migrated from rural areas to  cities in China by 2025 and at                                                               
the  same  time,  in  India,  about  250  million  residents  are                                                               
expected to  migrate from  rural areas  to cities.   Furthermore,                                                               
worldwide, people  are rising out  of poverty into  the consuming                                                               
class.    Third,  Alaska  has the  right  commodities  -  natural                                                               
resources - the  building blocks of economic  development and the                                                               
"must haves" of energy, fuel, and construction materials.                                                                       
                                                                                                                                
11:51:33 AM                                                                                                                   
                                                                                                                                
CHAIR HUGHES questioned  whether India is currently  a market for                                                               
Alaska's exports.                                                                                                               
                                                                                                                                
MR. WOLF responded  that India is not a  significant customer for                                                               
Alaska  at this  time.   However,  in 2010,  a  trade mission  to                                                               
Southeast  Asia found  that India  has the  same import  needs as                                                               
China.  India's population is 1.2  billion and it is behind China                                                               
in  terms of  its  economic development  and  modernization.   He                                                               
acknowledged   that  China   is  more   aggressive  in   securing                                                               
agreements  for the  natural  resources  it seeks.    There is  a                                                               
possibility that India could be a huge new area of growth.                                                                      
                                                                                                                                
REPRESENTATIVE HIGGINS  asked whether  the window  of opportunity                                                               
for exporting gas to Asian markets is closing rapidly.                                                                          
                                                                                                                                
MR. WOLF  recalled that  Alaska produced  the first  LNG imported                                                               
into Japan and  did so for 30 years.   Presently, China and India                                                               
are using  over 70  percent coal for  power generation,  but they                                                               
would like  to have  cleaner sources of  fuel, and  are searching                                                               
for supplies of LNG.  By  2010, China had built one LNG receiving                                                               
station for LNG  imported from Qatar, and was  building two more.                                                               
Producers  of  LNG are  familiar  with  market opportunities  and                                                               
Alaska is close enough to  supply natural gas and huge quantities                                                               
of coal.   Mr. Wolf continued, saying that there  may be a fourth                                                               
"right," which  is that  the world is  heading north,  and Alaska                                                               
makes the U.S. an Arctic  nation.  Commercial developments in the                                                               
Arctic will  create transportation links to  natural resources in                                                               
Alaska   that   have   been  previously   stranded.      Further,                                                               
infrastructure   will  be   needed  for   onshore  and   offshore                                                               
development  and maritime  shipping  [slide 12].    For the  last                                                               
three  years   WTCAK  has  sponsored  an   event  called  "Arctic                                                               
Ambitions"   in  order   to  explore   business  and   investment                                                               
opportunities arising from activities  in the Arctic.  Government                                                               
and private sector representatives  from Russia, Canada, Finland,                                                               
Norway,  and other  countries will  participate,  in addition  to                                                               
Alaska  companies.   Mr.  Wolf concluded  that  he is  optimistic                                                               
[about  business   opportunities  in   Alaska]  because   of  the                                                               
following:   Alaska  has  the resources  the  world needs;  fast-                                                               
growing  economies and  populations  are  nearby; and  commercial                                                               
development in  the Arctic will present  new opportunities [slide                                                               
13].   Moreover, traditional industries,  like mining,  have many                                                               
resources  that  remain  untapped,   in  fact,  Alaska  has  vast                                                               
supplies  of  resources   that  can  be  compared   to  those  of                                                               
countries:   the second highest  supply of the world's  coal; the                                                               
third highest  supply of  the world's  copper; the  sixth highest                                                               
supply of  the world's  lead; the seventh  highest supply  of the                                                               
world's gold;  the eighth  highest supplies  of the  world's zinc                                                               
and silver  [slide 14].   He posited that  with a vast  supply of                                                               
coal and  one coal mine  in Alaska, that  one mine can  grow, and                                                               
there is  room for new  entrants into  the market.   Although the                                                               
coal  industry does  not have  a long  history, there  is a  long                                                               
history  of  "doing things  right  in  Alaska, doing  development                                                               
right."   Other reasons  to be  optimistic are  the possibilities                                                               
for future exports of gas from  the North Slope and of Rare Earth                                                               
Elements  (REEs).   Technology  metals  are  found in  computers,                                                               
cars, cell  phones, airplanes,  and many  other products.   China                                                               
controls  90   percent  of  this  market,   which  makes  "modern                                                               
economies  of  America,  Japan,  and  Europe  kind  of  nervous."                                                               
Therefore,  a search  is underway  in Alaska  to inventory  these                                                               
elements because they must be  found in quantities economic for a                                                               
large  mining operation.   As  discussed earlier,  service sector                                                               
exports  present another  opportunity  for companies  to grow  by                                                               
exporting    technical    services    such    as    construction,                                                               
transportation,  engineering,  architectural, and  environmental.                                                               
Mr. Wolf  directed attention to  a new business model  for Alaska                                                               
which  allows  new  and  long-time companies  to  go  beyond  the                                                               
700,000 customer base of Alaska  to 3,000,000,000 customers found                                                               
in Asia, thereby changing the  economic viability of projects and                                                               
companies [slide 15].  He  highlighted six WTCAK member companies                                                               
engaged  in  business outside  of  Alaska:   ADS-B  Technologies,                                                               
leading technology in air  traffic control systems; Dowland-Bach,                                                               
manufacturing oil  and gas field  control systems;  Usibelli Coal                                                               
Mine,  Inc., a  coal  mining operation  with overseas  customers;                                                               
Alaska Brands  Group, a bottled  water company doing  business in                                                               
Asia;  RIM   Architects,  doing   business  in  Asia;   and  NANA                                                               
Development Corporation,  a Native corporation  doing contracting                                                               
work in eight countries and Alaska  [slides 16 and 17].  Finally,                                                               
Mr.  Wolf  described  four   WTCAK  trade  development  programs:                                                               
JapanFocus;  China Calling;  Canada:    Opportunities Next  Door;                                                               
Korea Connection; and New Markets/New Customers [slide 18].                                                                     
                                                                                                                                
12:09:14 PM                                                                                                                   
                                                                                                                                
CHAIR HUGHES  told the committee  that there is about  40 percent                                                               
empty cargo space on planes returning to Asia from Anchorage.                                                                   
                                                                                                                                
MR. WOLF agreed there is  a freight imbalance, as completely full                                                               
planes arrive from Asia on their  way to the Lower 48, and return                                                               
with empty cargo  capacity.  This creates an  opportunity to fill                                                               
planes on  their last  stop in Anchorage  with seafood  and other                                                               
high-value  products  from  Alaska.   He  announced  that  Cathay                                                               
Pacific  airline   has  inaugurated  a  new   cargo  route,  Hong                                                               
Kong/Anchorage/LosAngeles/Mexico  City/Guadalajara/Anchorage/Hong                                                               
Kong.   This route  has the potential  to transport  fresh Alaska                                                               
seafood to Latin American and Asian markets.                                                                                    
                                                                                                                                
12:12:05 PM                                                                                                                   
                                                                                                                                
ADJOURNMENT                                                                                                                   
                                                                                                                                
There being no  further business before the  committee, the House                                                               
Special  Committee on  Economic Development,  Trade, and  Tourism                                                               
meeting was adjourned at 12:12 p.m.                                                                                             

Document Name Date/Time Subjects
WTCAK Presentation - House Special Committee (February 6, 2014).pdf HEDT 2/6/2014 11:15:00 AM
Arctic Policy