00                            HOUSE BILL NO. 147                                                                          
01 "An Act relating to matching funds in state tourism marketing contracts with trade                                      
02 associations."                                                                                                          
03 BE IT ENACTED BY THE LEGISLATURE OF THE STATE OF ALASKA:                                                                
04    * Section 1. AS 44.33.125(a) is amended to read:                                                                   
05            (a)  Subject to appropriations for the purpose, the Department of Commerce,                                  
06       Community, and Economic Development shall, on or before April 1 of each fiscal                                    
07       year, contract with a single qualified trade association for the purpose of planning and                          
08       executing a destination tourism marketing campaign during the next fiscal year. The                               
09       contract may be awarded only if the qualified trade association provides matching                                 
10       funds equal to at least 10 [50] percent of the costs of the marketing campaign                                
11       described in the contract. The marketing campaign may promote distinct segments of                                
12       tourism, such as highway tourism, seasonal tourism, ecotourism, cultural tourism,                                 
13       regional tourism, and rural tourism. Before the contract is executed, the marketing                               
14       campaign plan must be approved by the department.